Summer 2017 has been fuelled with iconic feets in sporting history. We have seen Roger Federer win his 8th Wimbledon title to become the most decorated champion in male tennis history. We also saw nail biting stuff as The British Irish Lions drew their test series against New Zealand, the first professional draw since 1974. Finally, we have the British Athletics Championships. Sir Mo came out on top in the opening night, whilst a chorus of booing came from the disgruntled crowd as legend Usain Bolt was beaten in the 100m final by Justin Gatlin.
Ahead of the games, we worked alongside British Athletics to launch the Represent merchandise range. We produced supporter packs to provide fans with items to cheer on their favourite athletes including a polyester flag. We curated a Gold Pack, which includes the following accessories:
British Athletics #Represent Merchandise