Event Merchandising partners with Tough Mudder
Event Merchandising Limited (EML) is one of Europe and the United Kingdom’s premier event merchandising companies and is a market leader in event merchandising. For over 30 years, EML has provided merchandising and retail experiences at world class events including the London 2012 Olympic Games, 2015 Rugby World Cup England, America’s Cup, Tough Mudder, FIA Formula E and more.
Under the partnership EML will operate the official merchandise store at Tough Mudder events
Tough Mudder is committed to delivering a world-class experience for all and that experience extends to every part of a Tough Mudder event, including merchandise. EML ‘s capabilities, expertise and resources are a perfect match for our merchandise objectives.
The range includes premium quality technical apparel, casual wear, head wear and lifestyle accessories all featuring strong, fashionable designs that will appeal to a broad range of tastes and budgets.