As part of the #IfCarlesbergDid campaign,
Event Merchandising was delighted to have
created artisan belgian chocolate pint glasses
branded Carlsberg, in partnership with a
bespoke chocolatier.
The chocolate glass design was a replica
of one of Carlsberg’s pint glasses and was
used to pour ice cold Carlsberg beer into,
at a PR stunt outside
London’s Old Truman Brewery in Shoreditch.

Carlsberg unveiled a giant chocolate bar to reveal a pop-up traditional looking English pub, with all the intricacies made from nearly half a tonne of chocolate – a chocolate lover’s dream of all things chocolate and edible!
Beer + Chocolate = the perfect match for the British public!
Carlsberg Chocolate Pint Glass by eventmerchandising.com
Managed by: Jenelle Harbud
Photography by Carlsberg
#IfCarlsbergDid #EventMerchandising #ExperientialMarketing